Vol. VII — Writing
    The JournalEssays & Field Notes

    Practical writing on AI in the wild.

    Field notes from real engagements. Frameworks, postmortems, and the unglamorous discipline of shipping AI in production.

    Showing 19 of 15 essays

    How to Evaluate AI Vendors Without Getting Burned
    AI Strategy··6 min read

    How to Evaluate AI Vendors Without Getting Burned

    Most AI tools demo beautifully and break in production. After evaluating vendors across 100+ implementations, here's the framework I use — including the five questions that end most sales conversations early.

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    How Much Does a Chief AI Officer Cost?
    Fractional Leadership··6 min read

    How Much Does a Chief AI Officer Cost?

    A full-time Chief AI Officer runs $300K+ a year all-in. A fractional one is a fraction of that. Here's an honest breakdown of both — plus the math for working out which one pays for itself at your size.

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    Fractional CAIO vs. AI Consultant vs. Full-Time Hire
    Fractional Leadership··6 min read

    Fractional CAIO vs. AI Consultant vs. Full-Time Hire

    There are three real ways to get senior AI leadership into a company, and they solve genuinely different problems. Here's an honest comparison of what each one costs, what it gets you, and how to tell which one you actually need.

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    What Is a Fractional Chief AI Officer? A Complete Guide
    Fractional Leadership··7 min read

    What Is a Fractional Chief AI Officer? A Complete Guide

    A Fractional Chief AI Officer is a senior AI executive who joins your leadership team part-time to own AI strategy, evaluate vendors, and make sure every automation dollar produces a return. Here's what the role actually involves, what it costs, and how to know when you need one.

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    AI for Operations: Automating the Back Office
    AI Strategy··5 min read

    AI for Operations: Automating the Back Office

    The back office isn't glamorous, which is exactly why it's where AI pays back fastest. Repetitive, high-volume, rule-based operational work is AI's sweet spot. Here's where to apply it, what to automate first, and what to leave to people.

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    How to Measure AI ROI (Without Fooling Yourself)
    AI Strategy··5 min read

    How to Measure AI ROI (Without Fooling Yourself)

    Most companies spending money on AI can't say whether it paid off — and the ones who claim it did are often counting vanity metrics. Here's an honest framework for measuring AI ROI, including the traps that make bad investments look good.

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    AI for Professional Services Firms: A Practical Guide
    AI Strategy··4 min read

    AI for Professional Services Firms: A Practical Guide

    Professional services firms sell expertise and time — which makes AI both a huge opportunity and a genuine risk. Here's where AI creates real leverage for consultancies, agencies, and firms, and where it quietly undermines the trust you sell.

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    The AI Readiness Assessment: Is Your Business Ready?
    AI Strategy··5 min read

    The AI Readiness Assessment: Is Your Business Ready?

    Most companies buy AI tools before they're ready to use them — which is why the tools become shelfware. Here's an honest readiness assessment across five dimensions, including the signs you should fix something else first.

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    How to Get Your Team to Actually Use AI
    AI Strategy··5 min read

    How to Get Your Team to Actually Use AI

    You can buy the best AI tool on the market and watch your team quietly ignore it. Adoption — not technology — is where most AI investments die. Here's how to get real, lasting use out of the tools you're paying for.

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    FAQ

    Common questions

    What does this blog cover?
    AI strategy and leadership decisions for growing businesses: what a Chief AI Officer actually does, how to evaluate vendors, how to measure return, and why most AI projects fail. It is written for people deciding what to fund, not for people building models.
    How often is it updated?
    New pieces publish regularly, and existing ones are revised when the underlying facts change — pricing, market rates and vendor landscapes move quickly enough that stale posts become misleading rather than merely dated.
    Who writes it?
    Erin Moore, a fractional Chief AI Officer and U.S. Army veteran with an Executive MBA, an MS in Data Science and a Lean Six Sigma Black Belt. Everything is written from the buyer's side of the table, which is where the work happens.
    Where should I start?
    If you are new to the topic, start with what a fractional Chief AI Officer does and why most AI projects fail. If you are already spending on AI, the posts on AI audits and measuring ROI will be more immediately useful.